Introduction
Shortenings Market was valued at USD XX Billion in 2019 and is projected to reach USD XX billion by 2025, at a CAGR of XX% from 2020-2025. Due to increase in consumption of bakery and process food, changing food habits of consumers Shortening market are on a rise. Additionally, the shift of consumer lifestyle and food habits are also major driving factors for the Shortenings Market.
On the other hand, concerns regarding health benefits and lack of nutrition, are some of the restraining factor this Market.
Geographical Overview
At a global level, the Asia Pacific region was holding the highest market share in 2018.It will continue considered the fastest-growing region with key players adopting expansion strategy in this region to gain maximum market share in the coming years. China and India are offering ample opportunities for the growth of Shortenings Market with its high population base. Key factors such as changing eating habits, fast lifestyle, growing population, growing purchasing power and adoption of process food are driving Market in the Asia Pacific region.
Segmental Overview
Shortenings Market is segmented as per below specifications -
By Source:
• Vegetables
• Animal
By Ingredient:
• Oil
• Butter
• Tallow
• Lard
• Others
By Process:
• Fractionation
• Hydrogenation
• Edible Oil Production Process
• Interesterification
By Variant:
• Solid
• Liquid
• All-Purpose
• Emulsified
• Cake/Icing
• Other
By Application:
• Bakery
• Confectionary
• Snacks & Savory
• Dairy
• Frying
• Other Application
Competitor Analysis
Shortenings Market has presence of some of the key major players across globe which includes
• Cargill
• Archer Daniels Midland company
• Manildra Group
• Conagra Brands
• Wilmar International Ltd
• IFFCO Ingredient
• Ventura Foods
• AAK
• The J.M. Smucker Company
• Associated British Foods PLC
• Fuji Oil Co., Ltd.
• Nutiva Inc.
These key players are concentrating its efforts on the continuous product improvement with innovative initiatives to have an edge over other competitors. Further, to garner maximum market share, companies are adopting merger/ acquisition/ partnership and maintaining strong distribution networks strategies.
By Geographical Locations:
• North America
o U.S.
o Canada
• Europe
o U.K.
o France
o Italy
o Germany
o Spain
o Russia & CIS
o Rest of Europe
• Asia-Pacific
o China
o India
o Japan
o South Korea
o ASEAN
o Rest of Asia Pacific
• Latin America
o Brazil
o Argentina
o Rest of LATAM
• Middle East & Africa
o UAE
o South Africa
o Rest of MEA
Highlights of the report
What is Shortenings Market?
Who all are key market players in the industry?
How the Parent Industry is growing?
Where are the key opportunities for new market entrant?
A comprehensive analysis, which covers key growth factors across the value chain
Recent developments in market
Granular Market Segmentation
Market size projection based on Historical & current market trends
Market share analysis and key strategies adopted by leading Players
Production Cost & Sensitivity Analysis
Country Level Market Analysis of Top 16 countries
Data Driven Decision Recommendations
Chapter 1 Research Objective
1.1 Need of the Research Report
1.2 Client Objectives
1.3 Offered Solutions
Chapter 2 Recommendations
2.1 Executive Summary
2.1.1 Market Overview
2.1.2 Competitive Insights
2.1.3 Segmental Analysis
2.1.4 Geographical Market Details
2.2 Lead Generation
2.3 Consultant
2.4 Return on Investment
Chapter 3 Research Methodology
3.1 Chromatus Database
3.2 Paid Sources
3.3 Primary Data Collection
3.3.1 Email Surveys
3.3.2 Telephonic Interviews
3.3.3 Face to Face Interviews
3.4 Secondary Data Collection
3.4.1 Annual Reports
3.4.2 Government Publications
3.4.3 Trade Data
3.4.4 Association Data
3.4.5 Research Papers/ Blogs/ News Articles
3.5 Expert Advisory Panel
3.6 Data Analytics Model
Chapter 4 Shortenings Market Overview
4.1 Parent Market Overview
4.2 Patent Analysis
4.3 PESTEL Analysis
4.3.1 Political
4.3.2 Economical
4.3.3 Social
4.3.4 Technological
4.3.5 Legal
4.4 SWOT Analysis
4.4.1 Strengths
4.4.2 Weakness
4.4.3 Opportunities
4.4.4 Threats
4.5 Regulations
4.6 Value Chain/ Supply Chain Analysis
4.7 Procurement & Vendor Analysis
4.8 Porters Five Analysis
4.8.1 Threat of new entrants
4.8.2 Bargaining power of suppliers
4.8.3 Bargaining power of buyers
4.8.4 Threat of substitutes
4.8.5 Competitive rivalry
Chapter 5 Regional Analysis
Global Shortenings Market Estimation and Forecast, 2017 - 2025 (USD Billion)
5.1 North America Market
5.1.1 U.S.
5.1.1 Canada
5.2 Europe Market
5.2.1 UK
5.2.2 Germany
5.2.3 France
5.2.4 Spain
5.2.5 Italy
5.2.6 Russia & CIS
5.2.7 Rest of Europe
5.3 Asia Pacific Market
5.3.1 China
5.3.2 Japan
5.3.3 India
5.3.4 South Korea
5.3.5 ASEAN
5.3.6 Rest of Asia Pacific
5.4 Rest of the World
5.4.1 Latin America
5.4.1.1 Brazil
5.4.1.2 Argentina
5.4.1.3 Rest of Latin America
5.4.2 Middle East
5.4.3 Africa
Chapter 6 Company Profile
6.1 Cargill
6.1.1 Introduction
6.1.2 Financial Overview
6.1.3 Product Portfolio
6.1.4 Recent Developments
6.1.5 SWOT Analysis
6.2 Archer Daniels Midland Company
6.3 Manildra Group
6.4 Conagra Brands
6.5 Wilmar International Ltd
6.6 IFFCO Ingredient
6.7 Ventura Foods
6.8 AAK
6.9 The J.M. Smucker Company
6.10 Associated British Foods PLC
6.11 Fuji Oil Co., Ltd.
6.12 Nutiva Inc.
Chapter 7 Competitor Analysis
7.1 Company Ranking
7.2 Key Innovators
7.3 Market Leader
7.4 Emerging Players
7.5 Strategic Alliances
7.6 Competitive Matrix of 12 Companies
Chapter 8 Global Shortenings Market by Source Estimation and Forecast, 2017 - 2025 (USD Billion)
8.1 Vegetables
8.2 Animal
Chapter 9 Global Shortenings Market by Ingredient Estimation and Forecast, 2017 - 2025 (USD Billion)
9.1 Oil
9.2 Butter
9.3 Tallow
9.4 Lard
9.5 Others
Chapter 10 Global Shortenings Market by Process Estimation and Forecast, 2017 - 2025 (USD Billion)
10.1 Fractionation
10.2 Hydrogenation
10.3 Edible Oil Production Process
10.4 Interesterification
Chapter 11 Global Shortenings Market by Variant Estimation and Forecast, 2017 - 2025 (USD Billion)
11.1 Solid
11.2 Liquid
11.3 All-Purpose
11.4 Emulsified
11.5 Cake/Icing
11.6 Other
Chapter 12 Global Shortenings Market by Application Estimation and Forecast, 2017 - 2025 (USD Billion)
12.1 Bakery
12.2 Confectionary
12.3 Snacks & Savory
12.4 Dairy
12.5 Frying
12.6 Other Application
Chapter 13 Appendix
13.1 Data Sources
13.2 Abbreviations
13.3 About US
13.4 Disclaimer
13.5 Key Notes
Table 1 Global Shortenings Market, by Region, 2017 - 2025 (USD Billion)
Table 2 Global Shortenings Market, by Source, 2017 - 2025 (USD Billion)
Table 3 Global Shortenings Market, by Ingredient, 2017 - 2025 (USD Billion)
Table 4 Global Shortenings Market, by Process, 2017 - 2025 (USD Billion)
Table 5 Global Shortenings Market, by Variant, 2017 - 2025 (USD Billion)
Table 6 Global Shortenings Market, by Application, 2017 - 2025 (USD Billion)
Table 7 North America Shortenings Market 2017 - 2025 (USD Billion)
Table 8 North America Shortenings Market by Source 2017 - 2025 (USD Billion)
Table 9 North America Shortenings Market by Ingredient 2017 - 2025 (USD Billion)
Table 10 North America Shortenings Market by Process 2017 - 2025 (USD Billion)
Table 11 North America Shortenings Market by Variant 2017 - 2025 (USD Billion)
Table 12 North America Shortenings Market by Application 2017 - 2025 (USD Billion)
Table 13 US Shortenings Market 2017 - 2025 (USD Billion)
Table 14 Canada Shortenings Market 2017 - 2025 (USD Billion)
Table 15 Europe Shortenings Market 2017 - 2025 (USD Billion)
Table 16 Europe Shortenings Market by Source 2017 - 2025 (USD Billion)
Table 17 Europe Shortenings Market by Ingredient 2017 - 2025 (USD Billion)
Table 18 Europe Shortenings Market by Process 2017 - 2025 (USD Billion)
Table 19 Europe Shortenings Market by Variant 2017 - 2025 (USD Billion)
Table 20 Europe Shortenings Market by Application 2017 - 2025 (USD Billion)
Table 21 UK Shortenings Market 2017 - 2025 (USD Billion)
Table 22 Germany Shortenings Market 2017 - 2025 (USD Billion)
Table 23 France Shortenings Market 2017 - 2025 (USD Billion)
Table 24 Spain Shortenings Market 2017 - 2025 (USD Billion)
Table 25 Italy Shortenings Market 2017 - 2025 (USD Billion)
Table 26 Russia & CIS Shortenings Market 2017 - 2025 (USD Billion)
Table 27 Rest of Europe Shortenings Market 2017 - 2025 (USD Billion)
Table 28 Asia Pacific Shortenings Market 2017 - 2025 (USD Billion)
Table 29 Asia Pacific Shortenings Market by Source 2017 - 2025 (USD Billion)
Table 30 Asia Pacific Shortenings Market by Ingredient 2017 - 2025 (USD Billion)
Table 31 Asia Pacific Shortenings Market by Process 2017 - 2025 (USD Billion)
Table 32 Asia Pacific Shortenings Market by Variant 2017 - 2025 (USD Billion)
Table 33 Asia Pacific Shortenings Market by Application 2017 - 2025 (USD Billion)
Table 33 China Shortenings Market 2017 - 2025 (USD Billion)
Table 34 Japan Shortenings Market 2017 - 2025 (USD Billion)
Table 35 India Shortenings Market 2017 - 2025 (USD Billion)
Table 36 South Korea Shortenings Market 2017 - 2025 (USD Billion)
Table 37 ASEAN Shortenings Market 2017 - 2025 (USD Billion)
Table 38 Rest of Asia Pacific Shortenings Market 2017 - 2025 (USD Billion)
Table 39 Latin America Shortenings Market 2017 - 2025 (USD Billion)
Table 40 Latin America Shortenings Market by Source 2017 - 2025 (USD Billion)
Table 41 Latin America Shortenings Market by Ingredient 2017 - 2025 (USD Billion)
Table 42 Latin America Shortenings Market by Process 2017 - 2025 (USD Billion)
Table 43 Latin America Shortenings Market by Variant 2017 - 2025 (USD Billion)
Table 44 Latin America Shortenings Market by Application 2017 - 2025 (USD Billion)
Table 45 Brazil Shortenings Market 2017 - 2025 (USD Billion)
Table 46 Argentina Shortenings Market 2017 - 2025 (USD Billion)
Table 47 Rest of Latin America Shortenings Market 2017 - 2025 (USD Billion)
Table 48 Middle East Shortenings Market 2017 - 2025 (USD Billion)
Table 49 Middle East Shortenings Market by Source 2017 - 2025 (USD Billion)
Table 51 Middle East Shortenings Market by Ingredient 2017 - 2025 (USD Billion)
Table 51 Middle East Shortenings Market by Process 2017 - 2025 (USD Billion)
Table 52 Middle East Shortenings Market by Variant 2017 - 2025 (USD Billion)
Table 53 Middle East Shortenings Market by Application 2017 - 2025 (USD Billion)
Table 54 Africa Shortenings Market 2017 - 2025 (USD Billion)
Table 55 Africa Shortenings Market by Source 2017 - 2025 (USD Billion)
Table 56 Africa Shortenings Market by Ingredient 2017 - 2025 (USD Billion)
Table 57 Africa Shortenings Market by Process 2017 - 2025 (USD Billion)
Table 58 Africa Shortenings Market by Variant 2017 - 2025 (USD Billion)
Table 59 Africa Shortenings Market by Application 2017 - 2025 (USD Billion)
Fig. 1 Primary Research Method
Fig. 2 Secondary Research Method
Fig. 3 Value chain analysis
Fig. 4 PESTEL Analysis
Fig. 5 SWOT Analysis
Fig. 6 Porters Five forces analysis
Fig. 7 Shortenings Market: Penetration & growth prospect mapping
Fig. 8 Shortenings Market: Competitive snapshot
Fig. 9 Shortenings Market: Segmental snapshot
Fig. 10 Market Overview
Fig. 11 Shortenings Market: Product Analysis, 2017 - 2025
Fig. 12 Shortenings Market: Regional Analysis, 2017 - 2025
Fig. 13 Shortenings Market: Competitive Matrix
Fig. 14 Shortenings Market: Revenue Mix