The Media Monitoring Tools Market is witnessing a substantial growth of its place across the globe. The Media Monitoring Tools Market is expected to reach USD 6.17 Billion by 2025 from USD 2.74 Billion in 2019, at a CAGR of 11.39% from 2020 to 2025.
The market is analyzed across four geographical regions, namely, North America (U.S., Canada), Europe (UK, Germany, France and rest of Europe), Asia-Pacific (China, Japan, India and Rest of Asia-Pacific), and RoW (Latin America, Middle East, and Africa). North America region holds the highest market about XX% of the total market share in 2019. Further, The rise of numerous digital mediums, like online newspapers, magazines, e-books, particularly, social media, is the key reason for this growth in the media monitoring tools market in the region. It is expected that at the country level, the U.S. accounted for the largest share of revenue by 2025.
The Media Monitoring Tools Market is segmented on the basis of Deployment Types, Application, By End-Users, By Industry Verticals, and by Region. The two Deployment types in this Market are, Cloud-based and On-Premise. In which Cloud-based holds the XX% of market share in 2019. And is expected to be growing at a CAGR of XX% in the forecasted period.
The Media Monitoring Tools Market by Application is segmented into Online Monitoring, Broadcast Monitoring, Print Monitoring, Social Media Monitoring. Amongst all the applications, Social Media Monitoring Tools is estimated to grow at a CAGR of XX% in the forecasted period and it holds the highest market share.
The Media Monitoring Tools Market by Industry Verticals is segmented into Retail and Consumer Goods, Banking, Financial Services and Insurance (BFSI), IT and Telecommunications, Entertainment, Travel, and Hospitality. Amongst all the Industry Verticals, IT and Telecommunications is estimated to grow at a CAGR of XX% in the forecasted period and it holds the highest market share.
Key companies profiled in the report are Actus Digital, Brand24 Global Inc., BurrellesLuce, CARMA International, Inc., Cision Ltd., Agility PR Solutions LLC, Keyhole, ISENTIA, Meltwater, Mention, NFB Consulting LLC., Review Inc, Socialbakers, Sprout Social, Inc., Synthesio, Inc.